As marketer or business owner, you’ve probably heard often that SEO anking (อันดับ seo, which is the term in Thai) plays an important role in marketing strategy.
But if you’re not aware of how to improve your SEO ranking, using the following suggestions will help you, as you watch your site rise to the top of SERPs.
Create Quality Content
The number one way to raise your search engine rankings is by creating high-quality content. Publishing great content for your audience increases site traffic, which boosts your site’s relevance and authority.
Constantly Update Your Content
Regularly updating your content indicates your site’s relevancy, so always try to keep it fresh. Set a routine for auditing your content and make updates when needed.
During your website’s design, there’s a space in each page between the <head> tags to enter metadata or the contents of your page’s information. Having a CMS website mainly designed by the UMC web team, this data will already be pre-inserted for you. However, it is necessary for you to regularly review and update Metadata as your website evolves with time.
Use Alt Tags
Always use alt tags in describing your video and visual media, or text descriptions. By doing so, you allow search engines to trace your page, which is important—especially the ‘text-only’ browsers users or screen readers.
Focus on Creating Relevant Links
It helps to write out the name of the destination instead of using links like ‘Visit here” or “click here”. Writing your destination in full with rich keywords such as “Michigan Security Company” will boost your search engine rankings and also that of the page you are linking to. Descriptive links not only improve SEO but also adds value to your audience, including those that use screen readers.